Exciting news! The all-new Fleischer Studios website launches today, featuring Betty Boop and all her friends, history, a studio blog, and a fabulous re-designed online museum you won’t want to miss!
To celebrate the official Valentine’s Day launch of the new site, you’ve got a chance to win something super special!
Hollywood news! Last week, Betty Boop and the Fleischer Studios team joined the Hollywood Chamber of Commerce at the W Hotel Hollywood to celebrate the 90th anniversary of the beloved Hollywood Sign. All the guests at the party dressed in white attire to honor the legendary sign, and enjoyed festivities under a beautiful full moon overlooking the Hollywood Hills.
Fleischer Studios President Mark Fleischer poses with Betty Boop at the 90th Anniversary Celebration for the Hollywood Sign
Today’s New York Times takes a comprehensive look at Betty Boop as a successful licensed brand, focusing on Lancôme‘s new advertising campaign to introduce its Hypnôse Star mascara. The story positions Betty alongside other famous Lancôme models and as the perfect choice for a starring role in the campaign.
Click here to read the article.